Detecting the impact of share prices using data mining technique in stock market with case study

Abstract

Data mining is a process of mining and discovering of new information. The term data mining refers to new methods for the intelligent analysis of large datasets. Data mining involves the use of sophisticated data analysis tools to discover previously unknown valid patterns and actionable information from vast amount of data using it to make crucial business decision. Data mining tools become important in finance and accounting .Their classification and prediction abilities enable them to be used for the purpose of stock market prediction .We have taken Fast Moving Consumer Goods (FMCG) sector of Indian stock market for case study. In the present paper we have applied data mining techniques for the prediction of stock market trends.